Aston Martin the Coolest!

Aston Martin is considered the coolest brand in the UK, thanks to its association with the James Bond films, a survey has found. The carmaker has come top in the latest study by independent brand research firm Superbrands, which questioned more than 2,000 consumers. In second place was Apple's iPod, followed by video website YouTube and Danish hi-fi firm Bang and Olufsen. Back in March, US giant Ford sold Aston Martin to a UK consortium for £479m.